Privacy Policy

1. INTRODUCTION AND SCOPE

Red Rift, Inc. ("Red Rift," "Company," "we," "us," or "our") is committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy ("Policy") describes how we collect, use, disclose, and safeguard your information when you use our games, applications, websites, software, services, and related products (collectively, the "Services").

This Policy applies to all Services developed, published, or operated by Red Rift, distributed through any platform, including but not limited to: Steam, Epic Games Store, GOG, PlayStation Store, Xbox Marketplace, Nintendo eShop, Apple App Store, Google Play Store, Amazon Appstore, web browsers, and any other current or future distribution channels.

BY ACCESSING OR USING OUR SERVICES, YOU ACKNOWLEDGE THAT YOU HAVE READ, UNDERSTOOD, AND AGREE TO THE COLLECTION, STORAGE, USE, AND DISCLOSURE OF YOUR INFORMATION AS DESCRIBED IN THIS PRIVACY POLICY. IF YOU DO NOT AGREE WITH THIS POLICY, YOU MUST IMMEDIATELY CEASE ALL USE OF THE SERVICES.

2. DATA CONTROLLER INFORMATION

For the purposes of applicable data protection laws, including the General Data Protection Regulation (GDPR) and the UK Data Protection Act, Red Rift, Inc. is the data controller responsible for your personal data. Our contact information is:

3. INFORMATION WE COLLECT

3.1 Information You Provide Directly

We collect information that you voluntarily provide to us when you:

• Create an Account: Name, email address, username, password, date of birth, country of residence, and profile information;
• Make Purchases: Billing address, payment information (processed by third-party payment processors), transaction history, and purchase details;
• Communicate with Us: Contact information, correspondence content, and any information you provide in support requests, surveys, feedback forms, or other communications;
• Participate in Community Features: Chat messages, forum posts, user-generated content, friend lists, and social interactions;
• Enter Contests or Promotions: Name, email address, and any other information required for participation.

3.2 Information Collected Automatically

When you access or use our Services, we automatically collect certain information, including:

• Device Information: Device type, operating system, unique device identifiers (including IDFA, GAID, and similar identifiers), hardware model, processor type, memory, and storage information;
• Usage Information: Gameplay data, session duration, in-game actions, progress, achievements, levels completed, items obtained, virtual currency transactions, feature usage, interactions, preferences, and behavioral patterns;
• Network Information: Internet Protocol (IP) address, internet service provider (ISP), browser type and version, language settings, time zone, referring URLs, and general geographic location;
• Log Data: Access times, pages viewed, crash reports, error logs, diagnostic data, and other system activity;
• Performance Data: Frame rates, load times, latency, and other technical performance metrics.

3.3 Information from Third Parties

We may receive information about you from third parties, including:

• Platform Providers: Steam, PlayStation Network, Xbox Live, Nintendo, Apple, Google, and other platform operators may share account information and purchase data in accordance with their privacy policies;
• Social Media: If you link your account to social media services or log in using social credentials, we may receive information from those services as permitted by your settings;
• Analytics Providers: Information about your interactions with our Services from analytics and advertising partners;
• Fraud Prevention Services: Information to help prevent fraud and verify your identity.

3.4 Cookies and Similar Technologies

We use cookies, pixels, web beacons, local storage, SDKs, and similar tracking technologies to collect information about your use of the Services. These technologies help us recognize you, customize your experience, analyze usage patterns, and deliver targeted advertising. For more information, please see Section 13 (Cookie Policy) below.

4. HOW WE USE YOUR INFORMATION

We use the information we collect for the following purposes:

4.1 Service Provision and Improvement

• Provide, operate, maintain, and improve our Services;
• Process transactions and manage your account;
• Personalize and customize your gaming experience;
• Develop new features, products, and services;
• Conduct research, analytics, and testing;
• Monitor and analyze usage patterns and trends;
• Optimize game balance, difficulty, and performance.

4.2 Communications

• Send transactional communications (account verification, purchase confirmations, service updates);
• Send marketing and promotional communications (with your consent where required);
• Respond to your inquiries and provide customer support;
• Send notices about your account, changes to our policies, or other important information.

4.3 Safety and Security

• Detect, prevent, and address fraud, cheating, security breaches, and illegal activities;
• Enforce our Terms of Service and other policies;
• Protect the rights, property, and safety of Red Rift, our users, and the public;
• Verify identity and prevent unauthorized access.

4.4 Advertising and Marketing

• Serve targeted advertisements based on your interests and behavior;
• Measure the effectiveness of advertising campaigns;
• Conduct market research and analysis;
• Provide personalized marketing communications and offers.

4.5 Artificial Intelligence and Machine Learning

YOU ACKNOWLEDGE AND AGREE THAT WE MAY USE YOUR INFORMATION, INCLUDING ALL GAMEPLAY DATA, USER-GENERATED CONTENT, COMMUNICATIONS, INTERACTIONS, AND ANY OTHER DATA GENERATED THROUGH YOUR USE OF THE SERVICES, TO TRAIN, DEVELOP, IMPROVE, AND ENHANCE OUR ARTIFICIAL INTELLIGENCE MODELS, MACHINE LEARNING ALGORITHMS, AND FUTURE SERVICE OFFERINGS. THIS INCLUDES, BUT IS NOT LIMITED TO, NATURAL LANGUAGE PROCESSING, COMPUTER VISION, RECOMMENDATION SYSTEMS, AND OTHER AI/ML APPLICATIONS.

4.6 Legal Compliance

• Comply with applicable laws, regulations, and legal processes;
• Respond to lawful requests from law enforcement and government authorities;
• Establish, exercise, or defend legal claims.

5. LEGAL BASES FOR PROCESSING (EEA, UK, AND SWISS USERS)

If you are located in the European Economic Area (EEA), United Kingdom (UK), or Switzerland, we process your personal data based on the following legal grounds:

• Contract Performance: Processing necessary to perform our contract with you, including providing the Services, processing transactions, and managing your account;
• Legitimate Interests: Processing based on our legitimate business interests, such as improving our Services, marketing, fraud prevention, and security, provided these interests are not overridden by your rights;
• Consent: Processing based on your explicit consent, which you may withdraw at any time;
• Legal Obligation: Processing necessary to comply with our legal obligations.

6. DATA SHARING AND DISCLOSURE

We may share your information with the following categories of recipients:

6.1 Service Providers

Third-party companies that perform services on our behalf, including cloud hosting, payment processing, customer support, analytics, marketing, advertising, fraud prevention, and security services. These providers are contractually obligated to protect your information and use it only for the purposes for which it was disclosed.

6.2 Platform Partners

Platform operators (Steam, Apple, Google, PlayStation, Xbox, Nintendo, etc.) as required to operate the Services on their platforms and in accordance with their terms and privacy policies.

6.3 Advertising Partners

Advertising networks and partners for purposes of serving targeted advertisements and measuring advertising effectiveness. These partners may collect information about your activities across different websites and applications.

6.4 Business Transfers

In connection with, or during negotiations of, any merger, acquisition, sale of company assets, financing, or transfer of all or a portion of our business to another entity. Your information may be among the assets transferred.

6.5 Legal Requirements

When required by applicable law, regulation, legal process, or governmental request, or to protect the rights, property, or safety of Red Rift, our users, or others.

6.6 With Your Consent

With any other third party when you have provided your explicit consent to such sharing.

6.7 Aggregated or De-Identified Data

We may share aggregated, anonymized, or de-identified information that cannot reasonably be used to identify you for any purpose, including research, analytics, and marketing.

7. INTERNATIONAL DATA TRANSFERS

Your information may be transferred to, stored, and processed in the United States and other countries outside your country of residence, which may have different data protection laws than your jurisdiction.

If you are located in the EEA, UK, or Switzerland, we will ensure that any transfer of your personal data to countries outside these regions is subject to appropriate safeguards, including:

• Standard Contractual Clauses approved by the European Commission;
• Binding Corporate Rules;
• Other lawful transfer mechanisms as recognized under applicable law.

By using our Services, you consent to the transfer of your information to the United States and other jurisdictions as described in this Policy.

8. DATA RETENTION

We retain your personal data for as long as necessary to fulfill the purposes for which it was collected, including to:

• Provide the Services and maintain your account;
• Comply with our legal, regulatory, and tax obligations;
• Resolve disputes and enforce our agreements;
• Support business operations and improve our Services;
• Train and improve our AI/ML models.

When your personal data is no longer required, we will securely delete or anonymize it. Anonymized data may be retained indefinitely for analytical, research, and AI training purposes.

9. DATA SECURITY

We implement appropriate technical and organizational security measures designed to protect your personal data against unauthorized access, alteration, disclosure, or destruction. These measures include:

• Encryption of data in transit using TLS/SSL;
• Encryption of sensitive data at rest;
• Access controls and authentication mechanisms;
• Regular security assessments and penetration testing;
• Employee training on data protection;
• Incident response procedures.

However, no method of transmission over the Internet or electronic storage is completely secure. While we strive to protect your information, we cannot guarantee its absolute security. You are responsible for maintaining the confidentiality of your account credentials.

10. YOUR RIGHTS AND CHOICES

10.1 General Rights

Depending on your location and applicable law, you may have the following rights regarding your personal data:

• Access: Request a copy of the personal data we hold about you;
• Rectification: Request correction of inaccurate or incomplete data;
• Erasure: Request deletion of your personal data (subject to legal exceptions);
• Restriction: Request restriction of processing of your personal data;
• Portability: Request a copy of your data in a structured, machine-readable format;
• Objection: Object to processing of your personal data for certain purposes;
• Withdraw Consent: Withdraw consent where processing is based on your consent;
• Automated Decision-Making: Not be subject to decisions based solely on automated processing that significantly affect you.

10.2 European Union (GDPR) Rights

If you are located in the EEA, you have the rights described above under the General Data Protection Regulation (GDPR). You also have the right to lodge a complaint with your local supervisory authority.

10.3 California (CCPA/CPRA) Rights

If you are a California resident, you have the following rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA):

• Right to Know: Request information about the categories and specific pieces of personal information we have collected, used, disclosed, and sold;
• Right to Delete: Request deletion of your personal information (subject to legal exceptions);
• Right to Correct: Request correction of inaccurate personal information;
• Right to Opt-Out: Opt out of the sale or sharing of your personal information;
• Right to Limit Use: Limit the use and disclosure of sensitive personal information;
• Right to Non-Discrimination: Not be discriminated against for exercising your privacy rights.

To exercise your rights, contact us at info@redrift.com. We will verify your identity before processing your request. We do not sell personal information as traditionally defined, but we may share information with advertising partners as described in this Policy. To opt out of sharing for targeted advertising purposes, please contact us or adjust your device settings.

10.4 Other U.S. State Privacy Rights

If you are a resident of Virginia, Colorado, Connecticut, Utah, or other states with privacy laws, you may have similar rights to those described above. Please contact us to exercise your rights.

10.5 How to Exercise Your Rights

To exercise any of your rights, please contact us at info@redrift.com. We may require verification of your identity before processing your request. We will respond to your request within the timeframes required by applicable law.

11. CHILDREN'S PRIVACY

11.1 Age Restrictions

Our Services are intended for users who are at least thirteen (13) years of age. We do not knowingly collect personal information from children under the age of 13 without verifiable parental consent.

11.2 COPPA Compliance (United States)

Red Rift fully complies with the Children's Online Privacy Protection Act (COPPA). For children under the age of 13 in the United States:

• We do not knowingly collect, use, or disclose personal information from children under 13 without first obtaining verifiable parental consent;
• Parents or guardians may provide consent by contacting us at info@redrift.com;
• Parents have the right to review, delete, and refuse further collection of their child's personal information;
• We will not condition a child's participation in activities on the disclosure of more personal information than is reasonably necessary.

If you believe that we have collected personal information from a child under 13 without parental consent, please contact us immediately at info@redrift.com and we will take steps to delete that information.

11.3 Parental Controls and Supervision

Parents and legal guardians should supervise their children's online activities. We encourage parents to be actively involved in their children's use of our Services, including reviewing in-app purchase settings, communication features, and privacy settings available on their devices and through platform parental controls.

11.4 Users Ages 13-17

For users between the ages of 13 and 17, we recommend parental involvement and supervision. Parents or guardians who allow minors to use our Services agree to these Terms and our Privacy Policy on behalf of such minors and accept responsibility for all activities.

12. DO NOT TRACK SIGNALS

Some web browsers have a "Do Not Track" (DNT) feature that sends a signal to websites requesting that they not track the user. At this time, our Services do not respond to DNT signals. However, you can manage your privacy preferences through the mechanisms described in this Policy and through your browser or device settings.

13. COOKIE POLICY

13.1 What Are Cookies

Cookies are small text files that are stored on your device when you visit a website. They help websites remember your preferences and improve your experience. We also use similar technologies such as pixels, web beacons, local storage, and SDKs in our mobile applications.

13.2 Types of Cookies We Use

• Strictly Necessary Cookies: Essential for the operation of our Services. These cannot be disabled.
• Performance/Analytics Cookies: Help us understand how visitors interact with our Services, allowing us to improve functionality and user experience.
• Functionality Cookies: Remember your preferences and settings to personalize your experience.
• Advertising/Targeting Cookies: Used to deliver relevant advertisements and measure the effectiveness of advertising campaigns.

13.3 Third-Party Cookies

We may allow third parties to set cookies through our Services for advertising, analytics, and social media purposes. These third parties may use cookies to collect information about your online activities across different websites and services.

13.4 Managing Cookies

Most web browsers allow you to manage your cookie preferences through browser settings. You can set your browser to refuse cookies or delete cookies that have already been set. However, disabling certain cookies may affect the functionality of our Services.

For mobile devices, you may be able to reset your advertising identifier or limit ad tracking through your device settings.

14. THIRD-PARTY SERVICES AND LINKS

Our Services may contain links to third-party websites, applications, or services that are not operated by Red Rift. This Privacy Policy does not apply to those third parties. We encourage you to review the privacy policies of any third-party services you access through our Services. We are not responsible for the privacy practices of third parties.

15. UPDATES TO THIS PRIVACY POLICY

We may update this Privacy Policy from time to time to reflect changes in our practices, technology, legal requirements, or other factors. We will notify you of material changes by updating the "Last Updated" date at the top of this Policy and, where required by law, providing additional notice (such as an email notification or prominent notice within the Services).

Your continued use of the Services after any changes to this Privacy Policy constitutes your acceptance of the updated Policy. We encourage you to review this Policy periodically for the latest information about our privacy practices.

16. SUPERVISORY AUTHORITY

If you are located in the European Economic Area, you have the right to lodge a complaint with your local data protection authority. A list of data protection authorities is available at: https://edpb.europa.eu/about-edpb/about-edpb/members_en

If you are located in the United Kingdom, you may contact the Information Commissioner's Office (ICO) at: https://ico.org.uk

If you are located in Switzerland, you may contact the Federal Data Protection and Information Commissioner (FDPIC).

17. CONTACT US

If you have any questions, concerns, or requests regarding this Privacy Policy or our data practices, please contact us:

For data subject requests (access, deletion, correction, etc.), please include sufficient information to verify your identity and specify the nature of your request.